Amal Intends to Develop Projects Worth 5 Billion Dirhams

Abdullah bin Lahej, Chairman of Amal, the real estate development arm of Ayana Holding Group, revealed that the company has plans to develop new projects with a total investment value of up to 5 billion dirhams, over a period of 3 to 5 years.

Bin Lahej pointed out that the company is studying investment opportunities in other local markets such as Abu Dhabi and Ras Al Khaimah, within strategic partnerships that provide added value to all parties, noting that the company is pursuing various financing solutions to support its future plans.

He said: “The company adopts an integrated strategic vision to develop real estate projects, based on fruitful partnerships with landowners, and reliance on accurate data to provide innovative solutions that meet the needs of the market and society.”

Bin Lahej explained that the company is not limited to developing traditional real estate projects, but rather seeks to provide integrated solutions that suit the requirements of modern life. He said: “We do not just build buildings, but rather focus on the user experience from the inside and outside. We are keen to provide integrated communities that provide luxury and comfort to residents, while taking into account the latest technology trends such as artificial intelligence to analyze customer data and improve the services provided to them.”

“Technology has become a key factor in developing real estate projects. By leveraging and analysing data, we can improve the design of communities to suit the needs of residents, allowing us to deliver value-added projects and sustainable returns in the long term,” he added.

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